A few of my buddies here at Target in-house kicked out this beautiful project for Target Summer. Other then the words in the front of the store, the whole campaign is just HUGE summer iconography. They’re scattered all around the store, and are a fun surprise when you turn a corner to see a giant watering can or a giant pair of sunglasses. This is one of those projects that looks cool on screen, but you have to go see in person to really appreciate the scale. These are just some low light shots I took with my iphone last night, but I thought it would be cool to share. I’m so proud of my core brand team!

 

Credits:

Sr AD: Dan Walls

Sr CW: Anna Stassen

Sr AD: Michael Rogers

CD / AD: Jon Baugh

CD / CW: Travis Robertson

 

Related Posts Plugin for WordPress, Blogger...