Each year, Target partners with top artists to create exclusive releases. These albums usually contain bonus tracks, remixes and visual media that are available only at Target.
This year Target’s inHouse design studio collaborated with LA-based Motion Theory to create unique music videos for Pink, Taylor Swift and No Doubt.
Each video opens in a Target Branded hallway with doors that serve as portals that lead to each artists “world.” Once inside, our mostly in-camera creation is brought to life by touches of CG. This project walks the line between music video, theater performance and architectural design.
Jon Baugh, Kelly Munson, Maggie Harn, Jason Langer, Kelsey Ciatti-Miller & Sheila Sajady