ESPN: Digital & Print Media Logo
My buddy John over at ESPN asked me to redesign their in-house logo. It needed to match the brand feeling as well as the brand color pallette and it needed to integrate the ESPN logo. I created a modular system that can work in any format from a business card to the side of...
New Project: Patagonia Apparel Graphics
A few years ago Patagonia contacted me to design art for a pair of boxer shorts. I was asked to base my work off of the brand’s heritage. Patagonia was originally a climbing supply company so I created an icon series based off of historical climbing tools as well as four custom type lock...
New Project: ESPN Music Issue
Vinyl is a font I designed for the 2013 Music Issue of ESPN Magazine. It is inspired by the grooves on a Vinyl Record. It was used for headlines, initial caps and even full page illustrations. It’s out now so go pick up a copy! You can see the rest of my portfolio here....
Wow! GDUSA thinks you should watch me this year!
I was picked as one of Graphic Design USA’s People to Watch in 2013! The pressure is on. I better do something cool this year. Read the full interview here.
Target Design Month 2012 by inHouse
Target Design Month is an internal celebration of the power of design in the Target Brand. Events and speakers celebrate and excite design thinking within the company. 2012′s campaign titled “Failure to Succeed” emphasized the importance of failure in the goal of success. As a finally to Design Month, Target has an annual art...
Target 50th Anniversary Party Branding by inHouse
The 50th anniversary street windows went over really well with upper management so they asked me to expand the campaign to a 50th anniversary party including an invite, coasters, a gift for guests and event branding. The letterpress coasters were originally ideated to be a small gift that came with the invite however they...
Featured: 3 Pieces in the Print Regional Design Annual
Target Branding, Big Red Basket and the Barking Buddies gift card all made it in the Print Regional Design Annual. Super exciting!
Poster Giveaway / Raffle
The Skinny: + I’m giving away 3 poster packs + You can enter to win one by shooting a pic of the new Target branding campaign at your local Target and emailing it to me (allan @ allanpeters . com). Here’s the long version or “The Fatty”: Hi you guys. So I need...
Nike 6.0 Motocross
About a year ago I got an email asking to do some vintage motocross graphics for Nike 6.0 – and if I was interested, I had 3 days to do em. Since I was working 10-12 hour days at BBDO and my wife was preggers, my only time was in place of sleep. These...
Artcrank 2011 Process
I spent a really long time illustrating my 2011 Artcrank poster and I just wanted to show you guys some of the process shots so you have an idea about how I came up with the final. Once I settled on a final idea, I started by shooting all of the crops of my bike...
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